How to Generate & Embed QR Codes in WordPress [FREE]

Do you want to make your WordPress landing page and post pages more attractive and featureful by adding a QR code? If you are searching for a marketing and promotion tool to generate & embed QR codes in WordPress without any cost, you are reading the right blog that will guide you through a step-by-step process to embed QR codes in the WordPress website. Let us get started and learn how to generate & embed the best WordPress plugins for QR code integration.

What is a QR Code?

QR code is a type of barcode with more functionality than a regular barcode. It can hold more information than barcodes and can redirect weblinks to targeted web pages. The complete form of the QR code is ‘Quick Response’ which is justified in how it works. QR code responds through scan and gives information or takes users to the intended destination. 

What are the Use Cases of QR Codes?

You can use QR codes for many purposes, QR codes are everywhere nowadays, serving various purposes beyond mere scanning. Common use cases include advertising coupons, connecting with social media platforms, gathering feedback, and enhancing event experiences. These pixelated squares can be seen in our daily lives, simplifying tasks and bridging the digital-physical gap as a marketing and promotion tool. If you want to display this on your site you can embed QR codes.

This simple solution offers a universal and efficient solution to various needs in our modern world. They are used for multiple reasons, primarily due to their adaptability, accessibility, and convenience. Here are a few key reasons why QR codes are widely used: 

Instant Information Access 

QR codes enable users to access information instantly by scanning them with their smartphones, skipping the need for search or manual input. QR code directs users to the information they intended to instantly. 

Contactless Transactions

Particularly in a post-pandemic world, QR codes enable contactless transactions a global need, payments for products and services, and purchasing tickets for concerts, and events, reducing physical contact and promoting safety.

Marketing and Promotions 

Every business boosts profits well with marketing and promotions. QR codes act as effective marketing tools, enabling your business to deliver targeted publicity, promotions, ads, coupons, and discounts directly to consumers’ devices.

Enhanced User Experience 

The QR codes improve user experiences by creating connections between offline and online worlds, providing interactive content, additional product details, and engaging multimedia. You can share QR in physical ways and the information can be used in a suitable position. 

Tracking and Analytics

QR codes allow your business to collect useful analytics, track consumer engagement, and estimate the effectiveness of marketing campaigns.

Altogether, QR codes continue to be used for their adaptability, efficiency, and ability to enhance various aspects of everyday life and business. Now we will use the two best WordPress plugins for QR code integration so you can use them in your business promotions. 

How to Generate QR Codes for Free in WordPress

Generating QR codes in WordPress is easy with a plugin intended to create QR codes. First, we need to find a WordPress plugin that can generate a QR code without any cost. There are lots of plugins available that can generate QR codes but choosing one that gives extra perks to use it continuously is tough. 

After a thorough search of the perfect plugin from the WordPress plugin directory. We have decided to use BetterLinks to generate QR codes as it is one of the best WordPress plugins for QR code integration. 

And the best part? You can generate QR codes with BetterLinks without any single penny as the feature is completely FREE. Generating QR codes in WordPress using the BetterLinks plugin is simple. Here is a step-by-step guide below to help you generate QR codes:

Step 1: Install and Activate BetterLinks Plugin

First, log in to your WordPress dashboard. Navigate to the ‘Plugins’ section and click on ‘Add New’. Search for ‘BetterLinks’ and click ‘Install Now’. Once installed, click on ‘Activate’ to activate the plugin and it is ready to use.

Step 2: Access and Configure QR Code Settings

After activating the plugin, click on “BetterLinks” in the WordPress dashboard sidebar And the plugin settings will appear. In the BetterLinks settings, check mark the “Enable QR Code Generator” option and save the updated setting. Now every link you have shortened through Betterlinks has a QR code option.

Step 3: Generate a QR Code and  Download Easily

Now, go to the manage link settings from the Betterlinks on the wp-admin dashboard menu. Click on the ‘Add New Link’ and from the shortened links you have created. Click on the QR code icon in the setting of that post. You can now view and download the QR code by clicking on the Download Icon button.

That is it! You have successfully generated a QR code using the BetterLinks plugin in WordPress. 

Generate QR Code Link Using Google Drive

Embedding a QR code requires a link from a storage. To generate a QR code Link without cost, we will be using Google Drive. Start with downloading the generated QR code from BetterLinks and upload it to Google Drive. Now, you can share the QR code as a shareable link or embed QR codes directly anywhere you want. Make it available to anyone with the links.

Embed QR Codes in WordPress Using EmbedPress

We will use one of the best WordPress plugins for QR code integration that is helpful and cost-free for embedding. After looking at different plugins, we picked EmbedPress as the best one. You can embed QR codes in WordPress using a plugin named EmbedPress. 

This plugin has many useful features that display QR codes and embed content from 150+ sources. Embed a QR code in WordPress using the EmbedPress plugin in a simple process. Follow these four easy steps to get started:

Step 1: Install and Activate EmbedPress Plugin

Log in to your WordPress dashboard and go to the ‘Plugins’ section. Click on ‘Add New’ and search for ‘EmbedPress’. Click ‘Install Now’ and click ‘Activate’ to activate the plugin.

Step 2: Add EmbedPress Block in Gutenberg Editor

Go to page-settings, search for the EmbedPress Block from the Gutenberg page editor, and click on it to add to the page. 

Step 3: Embed QR Code Using EmbedPress

In the post or page editor EmbedPress Widget, paste the QR code link into the content area where you want to embed the QR code to appear. Now, you can publish or update the post/page to see the QR code live. Visitors can simply scan the QR code with their smartphones to access the linked content quickly and easily.

That’s it! You’ve successfully embedded the QR code in your WordPress post or page using the EmbedPress plugin. Visitors can now view and scan the QR code directly from your website. EmbedPress makes it easy to integrate various types of content, including QR codes, into your WordPress site with just a few simple steps.

Increase Your Marketing And Promotion Through QR Codes

Utilizing QR codes in your WordPress website can significantly enhance your marketing efforts and user engagement. Embed QR codes directly into your WordPress content through the EmbedPress plugin enables seamless integration and improves accessibility for your audience. Additionally, using QR codes, you can track consumer engagement and gather valuable analytics to measure the effectiveness of your marketing campaigns.
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